Privacy Policy
Last Updated: April 2026
1. Introduction
This Privacy Policy explains how Easyreach Solutions Pvt Ltd collects and uses data through the Asset Monitoring System app. This app is designed for enterprise asset management and Asset monitoring.
2. Information We Collect
User Data: User Name and Mobile Number provided during registration.
Device Identifiers: Bluetooth MAC addresses of Beacon, device metadata and secure key authentication.
3. Why We Need Location Access
Our app’s core functionality is to maintain the health and security of assets.
Fourground Sync: To ensure data integrity, the user can scans for beacons in the Fourground to download temperature logs and battery status.
Asset Verification: GPS location is used to verify that the Asset is at its assigned retail site to prevent unauthorized asset movement.
Proximity Detection: We use Bluetooth to identify specific Assets (prefix EA:26:38) to initiate maintenance syncs.
Note: Location data is used strictly for asset management and is never sold or used for targeted advertising.
4. Data Security & Storage
Encryption: All data synced from Assets is encrypted using SSL/TLS during transit to our secure Spring Boot servers.
Authentication: Access is restricted via JWT (JSON Web Tokens) and secure Store Keys.
5. Third-Party Sharing
Data collected is shared only with the authorized asset owners for the purpose of equipment maintenance and logistics.
6. User Rights
You may revoke permissions (Location, Bluetooth) at any time through your device settings; however, this will disable the app’s ability to sync with and monitor your equipment.